To design an immersive experience for Innovation Day that redefined how guests think about food — shifting the focus from consumption to perception — while celebrating the brand’s legacy and future-forward thinking.

Studio H transformed Eskort Innovation Day into a study of how we experience food — not just how we eat it.

Hannerie guided guests through a curated series of sensory interventions:

• Taste primed with an umami-infused Bloody Mary.
• Flavour perception altered through colour-tinted glasses.
• Ribs experienced through a sound-led tasting.
• A charcuterie roll-up that demonstrated how aroma acts as the true architect of flavour.

Each course functioned as a micro-installation, revealing how colour, sound, smell and texture shape taste perception. The experience blurred the line between dining and design — inviting guests to question what they thought they knew about flavour.

A reminder that innovation isn’t simply a new product.
It’s a new way of noticing.

Here’s to designing the next 108 years of taste.

‍